Revised October 2017 with current title
Originally approved June 2008 titled "Air Ambulance Medical Transport Advertising and Marketing"
Patient care and outcomes are optimized by using medical transport services that are officially recognized by the appropriate regulatory health care authority and have robust physician medical oversight and ongoing quality management. Only medical transport services with these credentials should advertise and/or market themselves as providing medical transport services. Brokers should not advertise as medical transport services and must identify themselves as brokers, admitting that another entity completes the transport and providing transparency regarding their involvement with arranging the transport.